Off the cuff
Disc Packaging, the final piece of the puzzle.
Day in and out, I get calls from people across all markets and industries calling for CD printing and DVD duplication requests. Whether it’s a multinational tractor manufacturer looking to duplicate their latest Combine’s owner’s manual on DVD or a small fitness trainer that’s come up with a surefire weight loss training disc; one question always draws silence.
“Have ya given any thought to what type of packaging your might like?”
If you’re looking to save money on your musical CD the right choice might be windowed paper sleeves. *Don’t forget to put your tracks on the face of the CD because you don’t have the tray card where they usually live.
Are you looking to duplicate a series of DVDs, complete with a DVD wraps and a printed insert?
Is your set sold as whole unit or can it be ordered ala carte?
Packaging can make or break any product and with a disc publishing job – it’s no different. Packaging and design affect day to day decisions all the time. How many of us are guilty of choosing a particular wine because the label looked cool? Don’t know about you but I know my hand is raised.
We’ve been in this game a long time and we know the questions and the answers you didn’t even know you needed to ask.
Time and time again I’ve asked my buddies in the new car sales game, “What features sell cars more than any other?” The answer not surprisingly is color. If the dealer has the car the customer wants in the right color, it’s a done deal. Sure fuel economy, power train and warranty get people in the door but when push comes to shove, its paint color or packaging that seals the deal.
With a CD or DVD duplication project it’s no different. Patricia the head of marketing for the tractor manufacturer has spent millions of dollars building her brand. That’s why when she calls us, we make sure that her owner’s manual has just as much thought put into it as the shiny wet paint on that spanking new tractor lineup.
We utilize hybrid printing technologies to make sure that the colors of your DVD or CD printing and your printed inserts and wraps line up. Our in house graphic designers are ready to make sure that you have the right templates to make sure everything lines up perfectly. If you need a custom die cut mailer to support your marketing directive – don’t sweat it. At discburn, it’s all good.
We’ve spent years sourcing the perfect packaging. Disc packaging with just the right amount of plastic, ensuring your discs arrive safe and secure. No worries – that’s another one of our mottos around here. We’re not going to let your duplication project showcase a lackluster ill conceived marketing piece.
We’re in the business of making you look good, so give us a call and give me the silent treatment – its okay, we’ve heard it before and I got ya covered.
